Jan Farren

Senior Managing Director, Marketing, Communications and Professional Development

About Jan

Jan Farren brings two decades of experience in the wealth management industry and another decade of international consulting experience in Australia and Asia. She has a long and successful history of developing successful brands and leading high performing, client experience teams. Jan is a founding member of Ascent Private Capital Management of U.S. Bank, an award winning multi-family office that developed into one of the fastest growing MFOs in the industry. In her role at Ascent, Jan oversaw all marketing, communications and professional development initiatives. She was instrumental in developing and implementing Ascent’s unique brand philosophy – the efforts of which were recognized as best newcomer by Private Wealth Management and best brand launch by Family Wealth Report. Prior to her role at Ascent, Jan served in various leadership roles with Wells Fargo Private Bank and Wells Fargo Family Wealth Group, now known as Abbot Downing. Jan’s clients included American Express, Westpac and Commonwealth Banks, Telstra and Foxtel Cable Television. Her projects focused on developing managers as coaches and on improving the customer experience. Jan earned a B.A. in psychology, summa cum laude, from Dominican University of California, where she also completed post-graduate work in strategic leadership and counseling psychology. She is a lifetime member of the Gamma Sigma Honor Society and the National Honor Society in Psychology. A resident of San Francisco, Jan is involved in numerous charitable and community service organizations.