Cybersecurity is entering a new era. With the rise of generative AI, cybercriminals are no longer limited to crude phishing emails or low-level scams. Today, they can clone a loved one’s voice, fabricate convincing videos, and launch targeted reconnaissance campaigns — all designed to manipulate trust and compromise security.
For entrepreneurs, executives, and families of wealth, the stakes couldn’t be higher. Financial liquidity events, business exits, and other moments of transition create openings that adversaries are quick to exploit. Increasingly, attacks are personal: not just against your business, but against your family, reputation, and legacy.
Recent studies show that 59% of executives find deepfakes very difficult to detect, and more than 40% have already been targeted by fake images or videos. As these hyper-realistic deceptions spread, traditional defenses are no longer enough. The threat has shifted from systems to identities — making proactive, personal protection essential.
What You’ll Learn
In this conversation with BlackCloak CEO Dr. Chris Pierson, we’ll explore how to navigate this new frontier of fraud, including:
- Liquidity Risk: How AI reconnaissance makes families vulnerable before and after major financial events.
- Deepfake Deception: Real-world impersonation attacks designed to bypass safeguards and exploit personal trust.
- Emerging Counter-Fakes: New defense strategies such as zero-trust protocols and BlackCloak’s Identity Verification feature, which empowers families to confirm identities and neutralize impersonation attempts.
While the tools of deception are advancing, so are the tools of defense. By understanding the tactics and solutions available today, families can strengthen their digital resilience, safeguard their wealth, and protect what matters most: trust.